10 Tips for Creating the Best Customer Experience Strategy
Customer experience strategy

10 Tips for Creating the Best Customer Experience Strategy

Customer experience is one of the most important factors in the success of a business. This is because offering a good customer experience leads to increased customer loyalty, redacted churn, and an increase in profits. In fact, research has shown that 86% of customers are willing to pay more for a better experience. That’s why …

Customer Service Chatbots: The Future of Customer Service?
Customer service chatbots

Customer Service Chatbots: The Future of Customer Service?

In customer service, nothing beats a personal connection. That said, there are some customer service tasks that can now be automated using new artificial intelligence technologies, in the form of chatbots. In fact, if you’ve ever used chat-based customer service, it’s likely it was with a chatbot – a software application that allows your customers …

Omnichannel vs Multichannel Marketing: What is The Difference?
Omnichannel vs Multichannel Marketing

Omnichannel vs Multichannel Marketing: What is The Difference?

The journey of a 21st century online shopper from their initial research to viewing and then purchasing a product is complex and difficult to predict. Before making a purchase, a consumer is likely to zig-zag across multiple shopping channels and platforms – from Amazon to eBay, via eCommerce stores and Facebook, using a desktop computer, …

The Art of Customer Appreciation and How it Can Help You Grow
Customer Appreciation

The Art of Customer Appreciation and How it Can Help You Grow

“The customer is always right” is an old customer service adage we’ve all heard countless times. It can come across as a bit of a cliché, but it means a lot more than just observing basic customer service principles. It reminds us that customers are the lifeblood of every business; that is, without customers, you …

11 Customer Experience Metrics You Should Be Tracking in 2021
Customer experience metrics

11 Customer Experience Metrics You Should Be Tracking in 2021

If you’re a customer support professional, your number one priority is providing an excellent customer experience. But even if you think you’re winning at customer experience, it’s essential to put some formalised key performance indicators in place (KPIs) so that your evidence isn’t just anecdotal. Using the right customer experience metrics will provide the insight …

6 Customer Service Email Templates That’ll Save You Hours (2021)
Customer service email templates

6 Customer Service Email Templates That’ll Save You Hours (2021)

Email has made our lives so much easier in immeasurable ways, yet it can still be tricky getting it right, as tone and intent can’t always be conveyed accurately in writing. People might misconstrue a short message as being curt or brusque, for example, when really all you’re doing is trying to save them time …

Customer Service Strategy: How to Guarantee Happy Customers in 7 Steps
Customer service strategy

Customer Service Strategy: How to Guarantee Happy Customers in 7 Steps

Naturally, every business wants its customers to leave each interaction feeling happy and fulfilled. The benefits of having happy customers go beyond the moment! They’re wide-reaching and long-lasting. And they can even help your business grow. The better your customers’ experience, the more likely they are to return for more and become loyal customers. This …

5 Ways to Reduce Customer Response Times
Reduce customer response times

5 Ways to Reduce Customer Response Times

In today’s competitive world, customer service is all about ensuring a superior customer experience. This means that the top brands must all compete to provide their customer with, not only the best customer service but also the fastest response times. It’s simply what’s expected! As businesses become increasingly customer-centric, response times are an important element …

What is a Support Ticket System and How to Use One
Support ticket system

What is a Support Ticket System and How to Use One

Customer support tickets. Maybe it’s a phrase you’ve heard before, or perhaps you’re already familiar with them and work with them daily. You may have also heard them referred to as support tickets, help desk tickets, or customer service ticketing.  Whatever the turn of phrase, the customer service software industry generally uses the broad term …

7 Ways to Reduce Customer Support Costs in 2021
How to Reduce Customer Support Costs

7 Ways to Reduce Customer Support Costs in 2021

Customer support is one of the most important elements of your business, but if you don’t manage and invest your budget in the right places, unfortunately, it could cost you. While the old adage that ‘you have to spend money to make money’ rings true, it’s also important that the money you spend doesn’t break …